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Audience Measurement
There's more to social networking than participating in the mainstream sites alone. Select the right niche social sites by using one of the following tools to measure the site's traffic.-
Owned by Amazon and founded in 1996, Alexa is one of the oldest tools out there. At the site you’ll find among many other useful tools, including a downloadable toolbar, traffic stats and related links.
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Offers a whole host of info and a downloadable toolbar for your browser that reveals visitor numbers for each site you go to.
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This site offers traffic graphs and detailed demographic information including gender distribution, age, household income, ethnicity and education. For its partner sites, it will also reveal a site’s geographic distribution.
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A free media planning tool for identifying websites your target customers are likely to visit.
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Once again, Google comes to the rescue with a data tool that may help you figure out where your customers are and when they may be ready to buy. Visit my blog for more info.
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There's lots of useful info at this site, including tools that measure age and gender distribution.
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