ReputationTracking
Wondering whether all your efforts at social networking are working? Curious to see if anyone's talking about you? Go beyond basic search engines, news sites or Wikipedia results with one of these tools.
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Twitter
These sites are useful for seeing how you're doing on Twitter. Of course the data is open to interpretation and may have little relation to how much impact Twitter has on your marketing.-
Monitors Tweets to see who the key influencers are by topic.
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See if you're being mentioned on Twitter. Set up email alerts too.
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Uses Twitter and Google data to create a handy chart showing counts for words and phrases as they appear on Twitter. Also useful if you’re a marketer and want to share with your clients.
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Measures influence of Twitterers and their followers, combined “with a few social network statistics thrown in as bonus.” Simply type in your twitter account name and password, and voila, get information about velocity, social capital and more.
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“Like Page Rank for twitter users.” You get a percentile ranking. In case you can’t remember what that means from your SAT days, that’s how much higher you are than a percentage of people in the system.
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Simply type in your Twitter user name and you’ll get rank and grade.
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Twitter search engine.
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Blogs
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Offered by Nielson of TV tracking fame, blogpulse is their free service that analyzes and reports on daily blog activity. BuzzMetrics is their sophisticated social media monitoring tool.
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Tracks blogs and more.
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Latest technology news.
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Track your blogs.
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Conversations and Buzz
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Track your RSS feeds.
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Tracks discussion forums.
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Automates tracking and participation. Starting at $99/month.
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Google will track keywords you've selected. Information is sometimes dated. Set your preferences to avoid email overload.
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Tracks keywords over time and terms from social networks.
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Narrow your keyword search by location, category or seasonal factor.
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Search for keyword tags across 14 different sites that aggregate content.
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Integrates WebTrends and Salesforce data. Its sophistication probably means it's expensive; no pricing listed on their site.
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"See what people are talking about" with this social media search engine.
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Automates tracking and research. $250/month.
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One of the coolest freebies I've found so far. They find specific mentions, but also try to make sense of the data by providing analytics.
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A comprehensive monitoring tool, starting at a low price for one word. To make it truly valuable, you could end up spending a lot more.
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Dashboards
It isn't easy keeping track of everything going on when it comes to social media, but check out one of these services trying to bring it all together.-
Check PageRank, Backlinks, Indexed Pages, Rankings and more.
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