Search Engine Marketing (SEM)

 

  • Inside Search Engines

    • SE-Spider
      See what search engine spiders see when they come to your site. It will help you improve your site's optimization.
    • Search Engine Decoder
      See the relationship between search engines, and who supplies whom with information.
    • SEOmoz
      Although this site is aimed at SEO professionals, and has a hefty $49/month fee, it offers many free tools and useful information.

  • Competitive Info

    See what the competition's doing on the Web.
    • SpyFu
      Spy on your online competitors. Download competitors keywords and adwords.
    • GoogSpy
      See who's bidding on specific keywords or search terms at Google. Will even show you a company's ads.
    • KartOO
      Search by keyword and see results displayed visually. Great for getting ideas.
    • TouchGraph
      Visually displays the connections between related websites.

  • Keywords

    • RankPulse
      Track the rise and fall of Google's search rankings for 1,000 keywords.

  • Track Your Own Site

    • MarketLeap
      Check your site's link popularity.
    • Urltrends
      Provides trend reports on your website's rankings.
    • Hub Finder
      Find the best sites in your category (in search engine terms) so you are well-linked to them. This will help improve your own search engine rank.