Marketing Services to Meet Your Goals

Whether you're a business-to-business consultant or niche produce or service, we help you clarify your message, stand out, and grow strategically.


Marketing for Niche Products & Services

We work with small businesses whose primary challenge is to increase visibility on search and grow awareness in their targeted niche to help them stand out and grow. We can help you with branding, strategy, lead generation, and ecommerce sales.

Brand Strategy & Messaging

  • Clarify brand position and identity
  • Establish product differentiation
  • Confirm product-market fit
  • Clear, creative, and differentiated messaging

Marketing Strategy & Planning

  • Clearly define target audience and purchase path
  • Determine media and priorities
  • Allocate budget to maximize resources
  • Quarterly or periodic planning tailored to goals

New Product Launch

  • Launch strategy and roadmap
  • Go-to-market campaign planning

Website & Digital Presence

  • Website reviews and transformation
  • Website building
  • On-site content development for SEO
  • SEO and Google Stack
  • Focus on conversions to leads or sales

Awareness Building

  • Creative communications strategy and direction
  • Social media and content marketing strategy
  • Advertising strategy and media buying
  • Email marketing setup and automation

Custom Projects or Retainers

  • We can work with you by the project, campaign, or by retainer to build marketing momentum.
  • We're also available for consulting hours as needed.

Marketing for Business-to-Business Consultants

Whoever your clients are, you need to set yourself up as an expert, build trust, and open doors to higher-value engagements. We can help you identify your value proposition to position you well, help you develop thought leadership through content marketing strategies, and support your efforts to reach your audience and acquire leads.

Authority Positioning & Messaging

  • We help you find your mojo
  • Value proposition development
  • Clear, creative, and differentiated messaging

Marketing Strategy & Planning

  • Clearly define target audience and purchase path
  • Determine media and priorities
  • Allocate budget to maximize resources
  • Quarterly or periodic planning tailored to goals

Content Strategy

  • Thought leadership strategy
  • Media strategy, including targeted social media (LinkedIn, YouTube, Substack, etc.)
  • Creative content development for website visibility, authority, and conversion

Website & Digital Presence

  • Website reviews and transformation
  • Website building
  • SEO and Google Stack
  • Focus on conversion to leads

Promotion & Lead Generation

  • Communications strategies appropriate for long sales cycles
  • Leveraging messaging for sales communications
  • Lead magnet development and referral drivers

Fractional Marketing Support

  • We can work with you by the project, on focused sprints, or by retainer to build marketing momentum.
  • We're also available for consulting hours as needed.