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Media Coverage & Guest Blogs
10 Simple Public Speaking Tips for the Nervous Presenter (11/25/19 G2 Crowd) "...don’t freeze if you stumble a bit. Robbin Block...stresses the importance of authenticity when speaking publicly."
What's the Difference Between Amazon Advertising and Paid Ads on Google and Facebook? (8/10/18 GoDaddy) There’s no escaping the war that’s heating up between the three giants of online advertising. Yet you as a small business advertiser need to figure out how to make the most of them to sell more products and services. Understanding how they’re different and where each excels will help you determine whether Amazon advertising or paid ads on Google and Facebook will work best for your particular business model and budget.
Build More Convincing Business Plans with Free Market Research from Google (7/30/18 Bizfair.org) “Proving” your business model to investors relies on being able to back up your assumptions about your market. Data about how people search or discover products brings you one step closer to making your case. Now imagine if you could get that information easily, quickly and at no cost — and create good looking charts and graphs to use in business plans, presentations and on social media.
Promote Your Grand Opening in Niche Social Sites (6/5/18, 33 Grand Opening Resources, Fit Small Business)
Find the Missing Link in Your Social Media Strategy (9/19/17 Bizfair.org) An effective social media strategy depends on finding the right sites to reach your audience. Beyond the major social networks, which attract a large, generalized audience, there are plenty of niche sites which will help you build exposure and website traffic.
Promote Your Grand Opening in Niche Social Sites (6/5/18, 33 Grand Opening Resources, Fit Small Business)
Find the Missing Link in Your Social Media Strategy (9/19/17 Bizfair.org) An effective social media strategy depends on finding the right sites to reach your audience. Beyond the major social networks, which attract a large, generalized audience, there are plenty of niche sites which will help you build exposure and website traffic.
Business Location Decisions (Great Ideas for Small Business - BBVA Compass)
Promoting and Marketing Your Small Business Startup (Great Ideas for Small Business - BBVA Compass)
Build a first-rate blog for your business, but in a smart way (12/14/12): Robbin is quoted about how to create an impression with a blog reader on silive.com (Staten Island Advance).
Tech-savvy owner has a leg up on competitors (12/12/12): Robbin is quoted about the need to monitor consumer use of social media and the possibility of "Facebook Fatigue" on silive.com (Staten Island Advance).
SCOREboard: Learn to use social media to build your business (11/29/12): Robbin is quoted about how to incorporate social media into a marketing plan in the Quad-City Business Journal.
Silly Job Titles are Not Funny (11/20/12): Quoted for a comment about what titles used to mean in the Workplace Psychology blog.
Forbes: Top 10 "No-BS" Consultants (9/20/12): Robbin is named a favorite no-nonsense marketing consultant by the author in the Seattle PI.
How to Spit-Shine Your Elevator Pitch (9/13/12): Robbin is quoted in this how-to blog for Chicago business, on NBC Chicago.
Bringing Balance to Your Print and Digital Media (6/6/12): Robbin is interviewed about the value of media in Inc. Magazine Productivity@Work.
CDTV.net Interview (5/7/12): Robbin Block is interviewed about social media marketing strategy.
Seattle Bakery Makeover Drives an Additional $4000 Per Month in Sales (6/2011): Updated merchandising and branding at Sugar Bakery & Cafe in the First Hill neighborhood of Seattle increases foot traffic and delivers operational improvements.
SCORE Expert Tips: Beyond Social Media (5/17/11): Robbin Block discusses some of social media's many implications on the crafting and execution of winning small business marketing plans.
Marketing Strategist Robbin Block Shares Her Expertise on the SCORE Small Business Success Blog in May (5/2011)
Robbin Block is interviewed by Bob and Pat of The Startup Success Podcast about how startups should approach marketing, social media and the great divide between IT people and marketing people (2/15/11)
New Retail Micro-Business Incubator, Ventures, Hosts “Social Persuasion” Author Robbin Block for Talk on Social Media Marketing and Book Signing October 14th, 6-8pm (9/28/10)
Marketing strategist Robbin Block demystifies social media and signs her recently published book “Social Persuasion: Making Sense of Social Media for Small Business” at Ventures in the Pioneer Square neighborhood of Seattle on Thursday, October 14th, 6-8pm.
Book signing at Inner Chapters in the South Lake Union neighborhood of Seattle on Thursday, April 22nd, 6-8pm.
New Book on Social Media Marketing Explains Why Small Business Owners Should Look Beyond Facebook, LinkedIn and Twitter (4/19/10)
Le Marketing en Temps de Recession (Spring 2010): Marketing spas during a recession, which was originally published in Spa Canada Magazine; translated into French for Spa Quebec Magazine.
Recession Marketing (Spa Canada Magazine, January/February 2010): How to market spas successfully during a recession in this issue of Spa Canada Magazine.
Promoting and Marketing Your Small Business Startup (Great Ideas for Small Business - BBVA Compass)
Build a first-rate blog for your business, but in a smart way (12/14/12): Robbin is quoted about how to create an impression with a blog reader on silive.com (Staten Island Advance).
Tech-savvy owner has a leg up on competitors (12/12/12): Robbin is quoted about the need to monitor consumer use of social media and the possibility of "Facebook Fatigue" on silive.com (Staten Island Advance).
SCOREboard: Learn to use social media to build your business (11/29/12): Robbin is quoted about how to incorporate social media into a marketing plan in the Quad-City Business Journal.
Silly Job Titles are Not Funny (11/20/12): Quoted for a comment about what titles used to mean in the Workplace Psychology blog.
Forbes: Top 10 "No-BS" Consultants (9/20/12): Robbin is named a favorite no-nonsense marketing consultant by the author in the Seattle PI.
How to Spit-Shine Your Elevator Pitch (9/13/12): Robbin is quoted in this how-to blog for Chicago business, on NBC Chicago.
Bringing Balance to Your Print and Digital Media (6/6/12): Robbin is interviewed about the value of media in Inc. Magazine Productivity@Work.
CDTV.net Interview (5/7/12): Robbin Block is interviewed about social media marketing strategy.
Seattle Bakery Makeover Drives an Additional $4000 Per Month in Sales (6/2011): Updated merchandising and branding at Sugar Bakery & Cafe in the First Hill neighborhood of Seattle increases foot traffic and delivers operational improvements.
SCORE Expert Tips: Beyond Social Media (5/17/11): Robbin Block discusses some of social media's many implications on the crafting and execution of winning small business marketing plans.
Marketing Strategist Robbin Block Shares Her Expertise on the SCORE Small Business Success Blog in May (5/2011)
Robbin Block is interviewed by Bob and Pat of The Startup Success Podcast about how startups should approach marketing, social media and the great divide between IT people and marketing people (2/15/11)
New Retail Micro-Business Incubator, Ventures, Hosts “Social Persuasion” Author Robbin Block for Talk on Social Media Marketing and Book Signing October 14th, 6-8pm (9/28/10)
Marketing strategist Robbin Block demystifies social media and signs her recently published book “Social Persuasion: Making Sense of Social Media for Small Business” at Ventures in the Pioneer Square neighborhood of Seattle on Thursday, October 14th, 6-8pm.
Book signing at Inner Chapters in the South Lake Union neighborhood of Seattle on Thursday, April 22nd, 6-8pm.
New Book on Social Media Marketing Explains Why Small Business Owners Should Look Beyond Facebook, LinkedIn and Twitter (4/19/10)
Le Marketing en Temps de Recession (Spring 2010): Marketing spas during a recession, which was originally published in Spa Canada Magazine; translated into French for Spa Quebec Magazine.
Recession Marketing (Spa Canada Magazine, January/February 2010): How to market spas successfully during a recession in this issue of Spa Canada Magazine.
