• Home
  • About/Robbin Block
  • Training
    • Marketing Event Calendar
    • Training Catalog
    • Mpower Hours
  • Services
  • Packages
  • Websites
    • Choosing a Web Designer
    • Website Portfolio
    • Website Services
    • Website Builder Tools
  • Resources
    • Marketing Tips
    • Blog
    • Market Research
    • Free Downloads
    • Low & No-Cost Images
    • Social Media Marketing
    • Earned & Advertising
    • Marketing Definitions
    • Directory
  • shop
  • Contact
Blockbeta
  • Home
  • About/Robbin Block
  • Training
    • Marketing Event Calendar
    • Training Catalog
    • Mpower Hours
  • Services
  • Packages
  • Websites
    • Choosing a Web Designer
    • Website Portfolio
    • Website Services
    • Website Builder Tools
  • Resources
    • Marketing Tips
    • Blog
    • Market Research
    • Free Downloads
    • Low & No-Cost Images
    • Social Media Marketing
    • Earned & Advertising
    • Marketing Definitions
    • Directory
  • shop
  • Contact

Creating a Go-to-Market Plan Workshop


Highlights

Acquiring your first customers takes planning and proper execution. At this workshop, we’ll talk about the strategies, tools and media for promoting a small business. From getting your logo done through getting the word out, you’ll learn how to make the right choices.

You’ll learn about:
  • Stretching your marketing dollar
  • Staying organized with a promotional calendar
  • Building awareness vs. conversion
  • The elements of a promotional budget
  • Leveraging connections and partnerships for exposure
  • Tradeoffs amongst promotional methods, and when to make them
  • When to pay for advertising, and tips for negotiating media
  • Who to hire when you need help

Instructor: Robbin Block

With more than 25 years of experience, Robbin specializes in marketing strategy, combining the best of traditional and new media like nobody's business. Her engaging and often humorous presentations deliver a dash of economic theory with a healthy dose of New York skepticism. You'll leave motivated, inspired and with real tools you can use to take your business to the next level.

Robbin is also the author of Social Persuasion: Making Sense of Social Media for Small Business.

Is this workshop for me?

This workshop is for businesses just starting out and those who never really committed a marketing plan to paper. It will be especially helpful to those who are confused about how to market their businesses effectively on a small budget.

If you agree with any of the following, then you can’t afford to miss it:
  • I seem to be spending a lot on marketing, but getting nowhere.
  • I'm just launching my business and need to know how to get my first customers.
  • I’m confused about which media or methods are going to work for my business.

    Stay up to Date

    Follow this workshop to get an email the next time it's scheduled.
Submit

BLOCKBETA MARKETING

​Seattle, WA

We work with expanding, high involvement B2B and B2C businesses. Typically complex, often high ticket/lower volume manufacturers, makers, services, consultants or online publishers. Channels: retail, ecommerce, direct.
Picture
Master Coach Business.com

featured Marketing services

Marketing Strategy
Brand Strategy
Digital Marketing
Marketing Action Plans
Marketing Training

Website building

Let us create a high-converting website for you (or fix the one you have). We specialize in Weebly, Squarespace, Shopify and Wordpress.
Book Robbin to Speak

Newsletter Signup

Ideas for bringing your marketing into focus: Tips, tools, workshops, freebies

You can unsubscribe anytime. For more details, review our Privacy Policy.

Thank you!

You have successfully joined our subscriber list.

.

Partner Sites

Check out Dempsee for free and low cost market research, including industry data, demographics and psychographics.
Minding Your Business: radio interviews of small business owners and experts in Seattle.
Disclosure: Some of the links on this site are affiliate links. If you click on the link and purchase an item, we will receive an affiliate commission.
Icons from Flaticon — Chaos
by Freepik, Brand by Geotatah, Website by Eucalyp
Privacy Policy | Copyright © 2021, Block Media LLC. All rights reserved. Seattle, WA * 206-335-5929
  • Home
  • About/Robbin Block
  • Training
    • Marketing Event Calendar
    • Training Catalog
    • Mpower Hours
  • Services
  • Packages
  • Websites
    • Choosing a Web Designer
    • Website Portfolio
    • Website Services
    • Website Builder Tools
  • Resources
    • Marketing Tips
    • Blog
    • Market Research
    • Free Downloads
    • Low & No-Cost Images
    • Social Media Marketing
    • Earned & Advertising
    • Marketing Definitions
    • Directory
  • shop
  • Contact