In this workshop, we’ll talk specifically about all the ways you can make your website more attractive to search engines to make it easier for people to find you. We’ll start by showing you how to establish a baseline with Google Analytics, move on to Search Engine Optimization (SEO) to improve your numbers, explain Google’s webmaster tools and local search. Then we’ll explore your options for moving visitors beyond the home page.
Is this workshop for me?
This workshop is designed for entrepreneurs, small business owners or anyone who wants to keep up with some of the latest in digital marketing. If you agree with any of the following, then you can’t afford to miss it:
Location, Dates and Times
Swedish Cultural Center
1920 Dexter Ave N.
September 30, 2014
Note: The September 24th workshop has been cancelled.
Instructor: Robbin Block
With more than 30 years of experience, Robbin specializes in marketing strategy, combining the best of traditional and new media like nobody's business. Her engaging and often humorous presentations deliver a dash of economic theory with a healthy dose of New York skepticism. You'll leave motivated, inspired and with real tools you can use to take your business to the next level. Robbin is also the author of Social Persuasion: Making Sense of Social Media for Small Business.
All for $45:
You'll always get no and low-cost tips, tools and techniques. We talk in relatively non-techie terms so you can put them into practice yourself, or at least understand how to work with the people who help you manage your website and marketing.
Plus you get: